American business, 1920-2000 : how it worked / Thomas K. McCraw.
Material type: TextSeries: American history series (Arlington Heights, Ill.)Publication details: Wheeling, Ill. : Harlan Davidson, c2000.Description: xii, 270 p. : ill. ; 21 cmISBN:- 0882959859 (alk. paper)
- 9780882959856 (alk. paper)
- HC106.82 .M39 2000
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books (30-Day Checkout) | Nash Library General Stacks | HC106.82.M39 2000 | 1 | Available | 33710001107221 |
Includes bibliographical references (p. [217]-246) and index.
Introduction : eighty years of relentless change -- ch. 1. The 1920s : motor vehicles and modern management -- ch. 2. Overview : the financial system -- ch. 3. The 1930s : Depression, consumers, and the case of Procter & Gamble -- ch. 4. Overview : women in business -- ch. 5. The New Deal and World War II, 1933-1945 : regulation and decentralization -- ch. 6. Overview : African Americans in business -- 7. Toward a peak of prosperity, 1945-1973 : RCA and color TV -- ch. 8. Overview : industrial chemicals and pharmaceuticals -- ch. 9. 1973-2000 : slower economic growth, franchising, and the case of McDonald's -- ch. 10. Overview : computers, Silicon Valley, and the Internet -- Epilogue : themes of an era : 1920-2000.