The toadstool millionaires; a social history of patent medicines in America before Federal regulation.
Material type: TextPublication details: Princeton, N.J., Princeton University Press, 1961.Description: xii, 282 p. illus., ports., facsims. 23 cmSubject(s): DDC classification:- 615.88
- RM671.A1 Y6
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Books (30-Day Checkout) | Nash Library General Stacks | RM671.A1Y6 | 1 | Available | 33710000505649 |
Includes bibliographical references.
WAR, NEWBERY,
"At the sign of Galen's head": English patent medicines in colonial America -- Galvanising trumpetry: American independence in the realm of pseudo-medicine -- Vials and vermifuges: the expansion of American nostrums during the early 19th century -- "The old wizzard." Thomsonianism, a democratic system of patented medication -- Hercules and hydra: the first significant critique of patent medicines -- Purgation unlimited: patent medicines and the press -- "To arms! to arms!!" and after: the Civil War, its aftermath, and the great boom -- The great outdoors: patent medicine advertising by paint and poster -- St. George and the dragon: the patent medicine almanac -- "A microbe is a microbe": quackery and the germ theory -- The pattern of patent medicine appeals: an analysis of the psychology of patent medicine advertising -- Medicine show: the linking of entertainment to nostrum promotion -- "The great American fraud": acceleration of the patent medicine critique -- Dr. Wiley's law: the passage of the pure food and drugs act of 1906 -- Half a century later: sobering continuities in the realm of patent medicines.